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Starting My Own Business

Starting My Own Business

I’ve recently started my own business. Here are the steps I’ve had to take:

  • Identify my product/service
  • Identify my target clients
  • Create a brand with name, logo, colors, style
  • Design brand items with Adobe Illustrator & Photoshop
  • Take photos, photoshop, and design background
  • Add photo and design to social media sites
  • Design website home page and other pages for website: Services, Portfolio, About, Blog
  • Translate design into code so it displays as desired in most browsers and screen sizes
  • Domain name
  • Hosting Service
  • Software Adobe Photoshop & Illustrator, Grammarly, Visual Code, FileZilla, MAMP, CodeKit, WordPress
  • Register my business with my state
  • Register my business name with my state
  • Obtain an Employer Identification Number (EIN) for tax purposes
  • Track Income and Expenses (i.e. QuickBooks)
  • Forward business email to personal email
  • Create business alias in mail client to send business email from personal email

Learning how to do each of the above steps has taken me about eight months. I’ve kept field notes of my journey so I am now able to do them for my clients in much less time. I have repeated some of the steps at least three times so far – once for my own business and once for two other clients. The more I repeat the steps, the more proficient I will become in the process. The quality of my work may increase somewhat, but what will be most impacted is the time it takes me to complete them. So right now, I believe I can provide the same quality of work for my clients as I would in two years. The only difference is that it will take me more time to complete it.

Another factor that will improve over time is my ability to provide “wow-factor” items. Right now I can provide a solid, functional, and attractively designed website. But as I become familiar with little cool additions, I will be able to provide those as well. That said, I can provide my clients with any digital design they want. The only thing that stands between now and my delivering the desired product or service is time.